Cookie Policy

Last updated: September 8, 2025

1. What Are Cookies?

Cookies are small text files that are placed on your device (computer, tablet, or mobile) when you visit our website. They help us provide you with a better experience by:

  • Remembering your preferences and settings
  • Analyzing how you use our website
  • Providing personalized content and features
  • Improving our website performance and security

2. Types of Cookies We Use

2.1 Essential Cookies

These cookies are necessary for the website to function properly. They enable basic functions such as page navigation, access to secure areas, and form submissions. The website cannot function properly without these cookies.

  • Authentication cookies (login sessions)
  • Security cookies (CSRF protection)
  • Load balancing cookies
  • User interface customization cookies

2.2 Performance Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often and if users get error messages. This information is used to improve our website performance.

  • Google Analytics cookies
  • Performance monitoring cookies
  • Error tracking cookies
  • Page load time measurement

2.3 Functionality Cookies

These cookies allow the website to remember choices you make and provide enhanced, more personal features. They may also be used to provide services you have requested.

  • Language preference cookies
  • Theme and layout preferences
  • Form data retention cookies
  • User experience customization

2.4 Marketing Cookies

These cookies are used to track visitors across websites to display relevant and engaging advertisements. They may also be used to limit the number of times you see an advertisement.

  • Social media integration cookies
  • Advertising network cookies
  • Retargeting cookies
  • Conversion tracking cookies

3. Third-Party Cookies

Some cookies on our website are set by third-party services that we use to enhance your experience. These third parties may also collect information about your online activities across different websites.

3.1 Analytics Services

  • Google Analytics: Website usage analysis and performance metrics
  • Hotjar: User behavior analysis and heatmaps
  • Mixpanel: User interaction tracking and analytics

3.2 Social Media

  • Facebook: Social sharing and advertising
  • Twitter: Social sharing and embedded content
  • LinkedIn: Professional networking integration

3.3 Payment Processors

  • Stripe: Payment processing and security
  • PayPal: Alternative payment method

4. How Long Cookies Last

4.1 Session Cookies

These cookies are temporary and are deleted when you close your browser. They are used to maintain your session while using our website.

4.2 Persistent Cookies

These cookies remain on your device for a set period or until you delete them. They are used to remember your preferences and settings for future visits.

  • Authentication cookies: Up to 30 days
  • Preference cookies: Up to 1 year
  • Analytics cookies: Up to 2 years
  • Marketing cookies: Up to 1 year

5. Managing Your Cookie Preferences

5.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

  • View and delete existing cookies
  • Block cookies from specific websites
  • Block all cookies
  • Set preferences for different types of cookies

5.2 Our Cookie Consent Tool

We provide a cookie consent tool that allows you to:

  • Accept or decline non-essential cookies
  • Customize your cookie preferences
  • Update your choices at any time
  • View detailed information about each cookie type

5.3 Third-Party Opt-Outs

You can opt out of certain third-party cookies:

6. Impact of Disabling Cookies

While you can disable cookies, please note that doing so may affect the functionality of our website:

  • Some features may not work properly
  • You may need to re-enter information repeatedly
  • Personalized content may not be available
  • Website performance may be reduced

7. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any material changes by posting the updated policy on our website.

8. Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us:

Email: privacy@westartup.co.uk

Data Protection Officer: dpo@westartup.co.uk

Address: Milex Systems Ltd, 50a The Viewpoint, Northampton, NN1 2LZ